Organizations of all types, sizes, and industries use the cloud for a wide range of use
cases, including data backup, disaster recovery, email, virtual desktops, software
development and testing, big data analytics, and web applications with access for
customers.
For example, companies in the health sector use the cloud to develop more personalized
treatments for patients. Companies that provide financial services use the cloud to implement
fraud detection and prevention strategies in real time.
Video game developers use it to bring their online creations to millions of users around the
world.
The cloud gives you easy access to a wide range of technologies so you can innovate faster and create just about anything you can imagine. You can quickly turn on resources as you need them, from infrastructure services like compute, storage, and databases, to the Internet of Things, machine learning, data lakes, analytics, and more.
With cloud computing, you no longer have to over-provision resources in advance to handle future peak levels of business activity, instead provisioning the amount of resources you actually need. You can scale these resources to instantly increase or decrease capacity as your business needs change.
The cloud allows you to replace capital expenses (such as physical servers and data
centers) with variable expenses, and only pay for IT resources as you use them.
Also, due to economies of scale, variable expenses are much less than the amount you
would pay to take care of these resources yourself.
With the cloud, you can reach new geographic regions and deploy solutions on a global scale in minutes. For example, AWS has distributed infrastructure around the world, so you can deploy your application to multiple with physical just a few clicks. Greater proximity of applications to end users reduces latency and improves the experience.